Ilan Mintz
Leads Marketing
GYTPOL
Sarah is extremely professional, pays great attention to detail, and exhibits an indefatigable can-do attitude. More important still, Sarah is a consummate collaborator -- always asking what more can be done and how it can be made to better stand out. As a client, I can be very demanding and Sarah always managed those demands with grace and conscientiousness. A pleasure to work with, Sarah comes highly recommended!
Tami Ben-David
Content Marketing
FeedVisor
I worked with Sarah at Feedvisor - on a wiki-style blog for Amazon sellers. We needed a ton of quality content and fast. Sarah not only met every deadline (in advance!) but we also very rarely needed to make any changes. She "got" our technology and our target audience and the content reflected that. I've worked with many freelancers/ outsourced companies in the past and they're not all responsive and pleasant to work with. Sarah, however, always made sure to respond quickly and nothing was ever a problem for her. I highly recommend her services!
Yael Warman
Senior Campaigns & Content Manager
Google Cloud
Working with Sarah has made my life so much easier. She is flexible and quick to adapt to your needs and work style, and she always finds a way to turn even the most complicated or highly technical material into something that is fun to read and highly engaging.
Atara Braun
Senior Marketing Manager
BLEND Localization
Sarah Pritzker is an extremely talented writer, and a pleasure to work with. I've commissioned her for various projects over the years including: bulk health articles for SEO purposes, B2B blog post writing and B2B site content editing. Her articles are well researched and display a genuine understanding of the topic at hand. Her turnover is quick, her demeanor personable and she always adheres to the provided deadline.
Your Bold Writing Team
Bold Type is a boutique content marketing agency led by a team of talented American and British writers and editors based in Israel. We specialize in sharp, strategic content that speaks your brand’s language - and gets results.
Founded by Sarah Pritzker, an MA in Editorial Studies from Boston University and a proud “wordie,” Bold Type stays plugged into the local tech scene and ahead of content trends. Whether you need thought leadership, website copy, or a full-scale content strategy, we bring bold ideas to the page.
What We Do
Thought Leadership
We specialize in ghostwriting thought leadership content that sounds like you on your best day - clear, insightful, and passionate. Whether it's long-form articles for industry publications, LinkedIn posts, or founder blogs, we help you articulate your perspective and establish authority in your space.
Website & Landing Page Copy
Your website is your first impression - make it count! We combine strategic messaging with sharp, conversion-driven copy to ensure your pages reflect your brand, explain your product clearly, and move visitors to action. We’ll work closely with your marketing team, product team, and designer to make sure that your content aligns with your overall strategy, supports the user journey, and brings every page to life with clarity and purpose.
SEO Content
We create SEO content that’s optimized for search but that is also worth reading. Our approach balances keyword strategy with technical fluency and subject-matter depth - ideal for scaling your organic presence while supporting your sales funnel. From pillar pages to blog series, we help you build topical authority and attract the right traffic over time.
LinkedIn Writing
LinkedIn is where B2B buyers, investors, and partners go to vet your credibility. We ghostwrite polished, consistent content for founders and execs that builds personal brand equity, sparks engagement, and reinforces your company’s position in the market. Whether you're sharing product updates, industry insights, or founder stories, we help you show up with clarity and confidence.
Marketing & Brand Content
From email campaigns and ad copy to press releases, whitepapers, and product descriptions - we’ve got you covered. We take your data, your brief, and your goals, and turn them into content that’s on-brand, on-message, and built for impact. Whether you're launching, scaling, or refining, we help fill in the gaps with content that gets results.
Email Marketing
We write email sequences and newsletters that engage and convert. From onboarding flows and nurture campaigns to product updates and monthly digests, we craft emails that align with your brand voice, deliver real value, and drive action. Whether you’re building a funnel or strengthening relationships with your list, we help you get the right message to the right inbox at the right time.
Make Your Content BOLD